Electric Porsche 911 will not happen, says brand’s boss, as German sports car-maker dials back EV aspirations
Porsche’s chief executive has once again ruled out a battery-powered version of its flagship coupe and cabriolet, but admitted the continued rollout of electrified powertrains would be crucial to the survival of the 911.
“There will be no fully electric 911,” said Michael Leiters at the car-maker’s annual general meeting, with the Porsche boss confirming the T-Hybrid technology first introduced last year in the 911 GTS would remain central to the model’s future.
“For the 911, the specially developed performance hybrid powertrain is a fundamental building block, a sort of elixir of life for the future,” Leiters told investors, describing hybrid technology as a key part of Porsche’s long-term strategy as it attempts to recover from the financial impact of slower-than-expected EV demand.
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Announcing that operating profits had fallen to just 1.1 per cent in 2025, down from 14.1 per cent in 2024, Porsche admitted the market for its sports cars, SUVs and electric vehicles remained “very challenging”.
Next year, Porsche expects its operating margin to recover to between 5.5 and 7.5 per cent.
As part of its cost-cutting program, Leiters also said Porsche would slim down its model line-up in the coming months, although he did not reveal which vehicles were under threat.
In the United States, the car-maker has already discontinued the two wagon versions of the Porsche Taycan, with both the Sport Turismo and the more rugged Cross Turismo dropped following slow sales.
Despite the challenges of its EV transition—which saw the best-selling Macan become an EV-only model in many markets, contributing to a significant sales decline—Leiters said he had high hopes for the upcoming electric Cayenne.
The Porsche chief executive told attendees he was “convinced that the Cayenne Electric can play a key role for Porsche in the electric age – and help to build a true BEV heritage”.
Hints of job cuts and further cost reductions also formed part of the presentation, following losses of around €3.9 billion (A$5.0 billion) linked to the company’s aggressive electrification strategy and weaker-than-expected demand for electric vehicles.
Two cars not mentioned during the presentation were the all-electric Boxster and Cayman sports cars, which some analysts now suggest may never reach production despite reportedly having already been signed off internally.
A further update on the future of both models is not expected until October.
