The most popular postcodes for buying EVs revealed
Just days after announcing a TV campaign to save the FBT exemption on EVs, Australia’s peak body for novated leasing has released data suggesting the federal government’s Electric Car Discount is proving particularly popular in the outer suburbs of major cities.
In other words, popular in areas were federal elections are won and lost.
Figures released by the National Automotive Leasing and Salary Packaging Association (NALSPA) show outer suburban postcodes dominated the top locations for battery electric vehicle (BEV) purchases through novated leasing using the Fringe Benefits Tax (FBT) exemption in 2025.
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Victorian growth corridors led the list, with Tarneit and Hoppers Crossing (3029) ranked first nationally, followed by Werribee and Point Cook (3030).
Sydney’s expanding north-west also featured strongly, including Marsden Park and Riverstone (2765) and Kellyville and Rouse Hill (2155).
The Electric Car Discount removes the requirement to pay FBT on eligible electric vehicles purchased through novated leases, allowing employees to salary package EVs using pre-tax income and potentially saving thousands of dollars over the life of the lease.
NALSPA chief executive Rohan Martin said the data showed the policy was resonating strongly with working households living further from city centres.
“The Electric Car Discount is proving incredibly successful and efficient in driving new and used EV uptake, meaning working Australians are benefiting from fewer emissions, reduced running costs, and quieter safer roads,” Martin said.
“Since its inception, the EV FBT exemption has been most popular among working families living in the outer suburbs — a pattern that continued strongly in 2025.”
According to NALSPA, the strongest uptake last year included residents in Werribee, Hoppers Crossing and Craigieburn in Victoria; Marsden Park, Kellyville, Baulkham Hills and Queanbeyan in New South Wales; and Springfield in Queensland.
Martin said households in outer suburban areas often had longer commutes but were also more likely to have off-street parking and access to rooftop solar, factors that could make EV ownership more practical.
The figures come as the federal government reviews the future of the Electric Car Discount, a policy introduced in 2022 to accelerate EV uptake in Australia.
The incentive has become a focal point of debate across the automotive sector, with some industry groups warning that removing it could slow EV sales momentum, while others argue the market should increasingly stand on its own without subsidies.
The federal government is expected to axe it as it looks to rein in spending. A significant uptick in EV sales driven by increasing fuel prices probably won’t help those arguing for the exemption’s retention either.
NALSPA has recently launched a TV commercialurging the government to retain the policy during the review, arguing it plays a key role in helping reduce the upfront cost barrier that still exists for many buyers.
Martin said drivers using novated leases to purchase EVs could also benefit from lower running costs compared with petrol or diesel vehicles.
“With the transport sector set to become Australia’s largest source of emissions by 2030, increasing EV uptake is absolutely crucial,” he said.
Top 10 postcodes for BEV sales via novated leasing using the FBT discount in 2025:
- VIC — 3029 — Tarneit, Hoppers Crossing
- VIC — 3030 — Werribee, Point Cook
- NSW — 2765 — Marsden Park, Riverstone
- NSW — 2155 — Kellyville, Rouse Hill
- ACT — 2611 — Coombs, Wright, Duffy
- QLD — 4300 — Springfield, Springfield Lakes
- VIC — 3064 — Craigieburn, Roxburgh Park
- NSW — 2153 — Baulkham Hills, Winston Hills
- NSW — 2620 — Queanbeyan
- ACT — 2914 — Harrison, Bonner, Amaroo
